Begin by briefly summarizing the main events of the case. Then identify any, and all problematic issues in the case and try to pinpoint the ‘root cause’ of these conflicts or difficulties. Who, if anyone, was to blame for the problems that this organization faced? Why did these organizational actors make the decisions that they made? What does leadership theory and managerial best practice tell us about how these problems should have been addressed? Finally, you should recommend a solution to the problems experienced by the organization. In this case, if you had been Ron Johnson, what would you have done differently to put J.C. Penney on the road to success?

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